Day 25: Does This Offer Spark Pride?

Welcome to Day 25 of the 30 Days of Digital Sales.

This is a pop-up newsletter put together by Sree from Snazzy Designs. I’ve brought 24 creators together to share one short, actionable way you can make more sales of your digital products.

You can view all issues of the 30 Days of Digital Sales here.

Today you’ll learn a strategy that can help you create a Compelling Offer that not only makes money but also lets you sleep at night.

Jan Small is the graphic designer and owner of Simple Happiness Biz , offering a wide range of templates with commercial rights to make life easier for other business owners. She lives in Edinburgh, Scotland, and loves writing, yoga, and chocolate.

Jan Small Banner

COMPELLING OFFER

✨What Works for Jan

Jan uses a simple, powerful filter before creating or promoting anything: the “pride test.” She only publishes posts, info, and products that she is genuinely proud to share with the world. If she feels good about an offer, she knows she’ll be happy to promote it. If she feels reluctant, she knows it isn’t ready yet.

🏆The Big Wins

  • She runs a business that is not only profitable but also makes her feel good.
  • This approach eliminates the stress and hesitation that comes from promoting something you don’t fully believe in.
  • It ensures that every offer is aligned with her values, leading to more authentic marketing and better sleep at night.

💡The Idea Behind It

  • Confidence is Contagious: When you are genuinely proud of and excited about your offer, that energy is transferred to your audience, making them more likely to buy.
  • It Builds a “Giving” Mindset: It forces you to ask if you’re truly giving value or just hoping to receive something, which naturally leads to stronger, more customer-focused products.
  • Authenticity Creates Trust: This filter ensures you only put out work that is 100% you. This authenticity builds deep trust with your audience, which is the foundation of any sustainable business.

👉Here’s How To Do It

  • Before you hit “publish” on a post or product, stop and ask yourself one question: “Am I giving value with this, or am I just hoping to receive something?”
  • Check in with your gut. Do you feel good about this offer? Would you be happy to share it and promote it enthusiastically?
  • If you feel any reluctance, don’t publish it. Take it as a sign that the offer isn’t ready yet and needs to be improved.

🛠️ Tips & Tools

  • Use ChatGPT to refine your offers.
  • Jan suggests feeding your product details into ChatGPT and asking, “How could I improve this so that it’s more valuable to my audience?”

📌In Her Own Words

“If you’re reluctant to share AND promote, then don’t publish! It isn’t ready yet!”

Jan Small

🔗Want More?

Download Jan’s Minimalist Double Page Planner, which comes with a Canva template and commercial rights so you can create your own unique version to sell.

Download Here

You can also find her on Instagram at @simplehappinessbiz.