Day 16: The ONE Thing That Changes Everything

Welcome to Day 16 of the 30 Days of Digital Sales.

This is a pop-up newsletter put together by Sree from Snazzy Designs. I’ve brought 24 creators together to share one short, actionable way you can make more sales of your digital products.

You’re about to discover a sales tactic that helps you gain real traction instead of working on too many projects, part of the Systems & Automation pillar of the Stress-Free Selling Framework.

You can view all issues of the 30 Days of Digital Sales here.

Sue Fleckenstein of Createful Journals is well-known for being one of the first to use PowerPoint to create journals and printables. She now provides templates in both PowerPoint and Canva, helping customers build their own Etsy stores and product lines.

Sue Fleckenstein Banner

SYSTEMS & AUTOMATION

✨What Works for Sue

Sue’s core tactic is staying laser-focused on one main goal. When building her Etsy store, she concentrated solely on adding new products on a regular basis. This intense focus prevents the distraction of “shiny object syndrome” and ensures she gains meaningful traction in one specific area.

🏆The Big Wins

  • Gained 250 sales in approximately 6 months.
  • Achieved “Best Seller” status for one of her products.
  • Earned “Star Seller” status on Etsy.

💡The Idea Behind It

  • Builds Momentum: Consistent action in one direction creates a snowball effect. Each new product listing on Etsy builds on the last, increasing visibility and sales potential.
  • Creates Efficiency: Focusing on a single goal allows you to develop streamlined systems, like using templates for products and mockups, which dramatically speeds up workflow.
  • Signals to the Algorithm: Platforms like Etsy reward consistency. Regularly adding new, relevant products signals to the algorithm that your shop is active and valuable, boosting your visibility.

👉Here’s How To Do It

  • Define your main goal (e.g., “Build my Etsy store”).
  • Plan ahead and decide what products you want to create, ideally in a themed line to streamline graphic and clipart use.
  • Use templates for your products, mockups, and videos to maintain consistency and speed.
  • Join a challenge (like Sree’s Get It Done Week) to create external accountability and help you stick to your daily or weekly goals.

🛠️ Tips & Tools

  • When creating product lines, you don’t need to create 10 unique mockups for every single item. Create enough to highlight the main product and use others as “fillers” to recommend related items.

📌In Her Own Words

“It’s super important to not allow yourself to get distracted, otherwise you will always be working on too many projects and not gaining traction in any one area.”

Sue Fleckenstein

🔗Want More?

Take the Free 5-Day Etsy Listing Challenge to help you start being consistent with working on and growing your Etsy store. This focused approach helps you build a real asset, not just a collection of unfinished projects.

Start Here

You can also join her Facebook Group to connect with her or follow her on Instagram.

Inside the VIP Pass, you also get Sue’s 5 Minute Daily Motivational Journal – designed to boost your day in just 5 minutes! This Daily Motivational Journal helps you note gratitude, feelings & goals – your quick power-up for positivity and focus